“The product solves the problem. Distribution solves the distance between the person and the solution.”
The Startup Compass
Look at the illustration.
The blue shows the water and the value that can be set in motion.
Distribution solves the distance
A bounded excerpt from 4.4 Distribution Versus Product.
Share the quote
Download it as an image.
Choose the appearance and format that fit where you want to share it.
The quote is an opening
Read the thought where it continues.
The excerpt gives you the context around the quote. The full book connects it to the problem, ignition, the market, and time.